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Fundraising Copywriter

Posted 11 months ago

As Fundraising Copywriter at World Animal Protection, you will lead the delivery of compelling fundraising and stewardship communications, from creative concept stage through to final design and copy, to achieve lasting impact for animals worldwide. 
A key member of the UK Individual Giving Fundraising team, you will lead the creative development process for digital and print channels, ensuring work is on brand and delivered on time.
In this challenging and rewarding creative role, you will also monitor quality standards by editing and proofreading content for a range of communications from mailed appeals to our supporter loyalty magazine. We will look to you to research content, build links with internal stakeholders to develop source materials and work with external designers to produce great work.
Keen to take your copywriting career to the next level? Join World Animal Protection, and your career will have a positive global systemic impact. 


You must be an experienced copywriter, proficient in writing high quality, engaging content, ideally in a fundraising or marketing context. 
You will be skilled at writing direct marketing-led copy, with clear calls to action on both print and digital mediums, for a variety of offline and online channels. 
Comfortable researching, analysing and conveying complex information to a variety of different audiences, you are quick to respond to tight deadlines and can demonstrate a creative appreciation for the impact of engaging imagery and it’s role in story-telling.
You will also be good at managing multiple assignments and possess excellent time management and planning skills.
Who are we?

We are World Animal Protection.
For over 50 years we have moved the world to protect animals. 

We protect animals because we believe a sustainable future for the planet can only be achieved if both animals and people are part of the solution.

We stop the exploitation of wild animals for entertainment and profit. We protect pets and working animals in communities across the globe. We campaign for better farm animal welfare and fight against factory farming. We also help animals when disaster strikes.

Our vision is a world where animals live free from suffering. We are working to help people to see how important animals are to all of us.

We are determined to influence decision makers to put animals on the global agenda and inspire people to change animals’ lives for the better. Today we’re working on projects to end animal suffering by helping governments and communities to protect and care for their animals.

Join us and together we can move the world for animals.

Please note that all candidates must have the right to work in the UK.  We will not be able consider candidates who do not have the eligibility to work in the UK.

As we often receive a large number of applications from experienced and qualified candidates we will generally give priority to those who can demonstrate that they meet all of the essential criteria listed.  It is important that you show how you meet all the essential criteria and your application will be stronger if you show that you meet at least some of the desirable criteria.

Due to the large volume of applications that we receive, we will not be acknowledging receipt of your application.  If you do not hear from us within 3 weeks of the closing date, please consider your application as unsuccessful.

We kindly request Recruitment agencies should not approach us for this role as we will be considering direct applications.

Our new name is World Animal Protection. We were known as WSPA (World Society for the Protection of Animals)



Position details


£26,000 - £28,500